Answer Engine Optimization
When your customers ask AI,
be the answer.
Differentiate Marketing is an answer engine optimization firm. Through one focused 3-month system, we get your brand found, cited, and trusted across ChatGPT, Claude, Perplexity, and Google’s AI Overviews.
Search is moving from links to answers. When someone asks AI, it names a few brands, and the rest disappear.
The offering
The AEO Growth Sprint
One proven system, over three months. We start with a comprehensive audit, lock in the positioning that makes your brand impossible to confuse with a commodity, get your site ready for AI crawlers, then build the citations and presence in the exact places AI already pulls its answers from.
Two ways to work
Done for you, or done with you.
Same proven system either way. What changes is who does the implementing.
We run it for you
Every step of the system, executed end to end.
- Our team executes the full 3-month system, start to finish
- Your month 1 & month 3 audits, run personally by us
- We handle positioning, content, outreach, and community
We coach, you implement
The exact same system, taught step by step.
- A weekly live call where we teach you the method
- Your month 1 & month 3 audits still run personally by us
- Slack support access for questions along the way
- Full access to every template we use in our own operations
The system
Three months, one system.
Audit, Foundation & Entity Clarity
- Full 30-prompt audit across 4 engines
- Positioning locked in a live workshop
- Site made machine-readable with schema
- First comparison pages published
Citations & Community Presence
- Personalized outreach to the sites AI pulls from
- Genuine Reddit presence, done right
- A founder-voice LinkedIn article
Deepen, Prove & Plan
- FAQ content for your top prompts
- Continued outreach & deeper community trust
- Full re-audit of your results
Why Differentiate
Most agencies bolt “AI” onto old SEO. We built the whole firm around it.
We focus entirely on answer engine optimization, the discipline of getting your brand named in AI answers. That focus is the difference between a firm that understands where search is going and one still optimizing for yesterday.
We do the real work: earned citations, honest positioning, genuine community presence. No fake “best of” lists, no Reddit bots, no tricks that get penalized the moment the engines catch on.
Let’s talk
Let’s find the right fit for your brand.
Book a call and we’ll walk through where you stand in AI answers today, which path fits, and exactly what your three months would look like.
Book a call →